Paul Mascarenhas is President and founder of Avancer Learning Inc. He is a specialist in strategic communication initiatives and an experienced facilitator in IT and communication skills. He has facilitated workshops for leading corporations, professional institutions, and government bodies, in Canada and internationally.  Beginning his career in roles of Marketing and Economic Research, Business planning, and Communications, he built his career around data-driven advertising and marketing strategy. His fascination for spreadsheets led him to develop routines for bringing objectivity into business decision making and fine-tune a flair for spotting trends in data and their impact on business strategy.  He brings his twin specialisations of Communications and Strategic Analysis, to training, and has developed & conducted workshops for some of the world’s leading organizations over the last 10 years.